To become the foremost company in Property Development, Accommodation Services, and Catering Services in Indonesia, that gives optimal benefit to its stakeholders.
- To provide upscale property products on the island of Bali in particular and Indonesia in general.
- To provide accommodation services at an international standard on the island of Bali in particular and Indonesia in general.
- To provide catering services for oil, gas and mining companies operating in remote areas, both on land and sea (on / off shore).
- To always play an active role in national economic development, while maintaining the culture and environment where the company operates.